What problems can acquisition analysis help us solve?

Help marketing teams integrate pre- and post-conversion data, more accurately measure the ROI of campaigns, and gain clarity on the conversion performance across different channels.

Which teams is the customer acquisition analysis product primarily for?

Primarily for marketing operations and ad specialists responsible for ad campaign management, planning, and optimization.

What are the key advantages of the acquisition analytics product?

An all-in-one, omni-channel, independent third-party ad monitoring platform that provides fair and impartial monitoring data, helping teams measure the actual conversion impact from different channels.

Which channels are currently integrated?

We have integrated with major advertising channels including ByteDance, Tencent, Baidu, Weibo, Xiaohongshu, Kuaishou, Huawei, and various app markets. More channels are being continuously added.

Acquisition

Omni-Domain, Omni-Channel Independent Third-Party Ad Monitoring Platform
Marketing API integration with common mainstream media ads
Connect public and private domain placement data to improve ad conversion rates

Use cases

Product capabilities

Customer stories

Frequently asked questions

Use casesUnlock the value of data across a wide range of business scenarios

Mini Program Member Recruitment for Daily User Acquisition

By pulling user-authorized information and utilizing OneID services, accurately identify high-value new customers.

App Acquisition for New Users

Utilize Marketing API and SDK for dual-dimensional data to track activation and conversion, accurately measure the ROI of your campaigns, and optimize conversion performance.

Customer Reactivation & Recall

Apps can use Deeplink configurations to direct returning customers to specific pages, enhancing conversion. Mini-programs can use short links to direct returning customers to specific pages, enhancing conversion.

Product capabilities

Solve business challenges with distinctive product capabilities

Pain Point: It's difficult to consolidate data from multiple channels, and data analysis fails to provide a comprehensive overview.

Solve: Data Integration

Unified multi-channel Marketing API for comprehensive data integration, providing a full view of all data without the need for individual channel connections, enabling easy control over all data.

Multi-Channel Effectiveness Analysis
Real-time and accurate data monitoring and feedback to ensure the precision of your campaign data

Pain Point: Inability to integrate public and private domain data, leading to inaccurate ROI measurement

Solve: Data Monitoring

Connect public and private domain data. Through attribution configuration and full-domain OneID, identify real conversion/retention data for attribution, and evaluate ROI from a dual perspective.

Unify public and private domain data
By monitoring links, we integrate public and private domain data to accurately measure the conversion effect of ad clicks. OneID instantly connects user identities from various sources, identifying the same user, and provides data support for precise targeting.

Pain Point: Business personnel lack analytical skills, making it difficult to optimize ad operation strategies.

Solve: Simple and Easy to Use

Out-of-the-box, flexible drill-down for faster cost reduction and efficiency gains. Custom post-link analysis to deeply explore channel propagation effectiveness.

Easy to use and get started
Different attribution models and window configurations can be more flexibly adapted to business scenarios, and the simple and easy-to-use analysis model can help enterprises quickly optimize their advertising placement strategies.

Customer storiesWhat our customers say

Chunqiu Airlines

Centaline Property

Chunqiu Airlines

By matching conversion events with tracking points, we connect the entire user journey and analyze key conversion events to enhance the effectiveness of marketing campaigns, increasing the order placement rate and repurchase rate by 10%.

Chunqiu Airlines

Centaline Property

Chunqiu Airlines

Frequently asked questions

What problems can acquisition analysis help us solve?: Help marketing teams integrate pre- and post-conversion data, more accurately measure the ROI of campaigns, and gain clarity on the conversion performance across different channels.
Which teams is the customer acquisition analysis product primarily for?: Primarily for marketing operations and ad specialists responsible for ad campaign management, planning, and optimization.
What are the key advantages of the acquisition analytics product?: An all-in-one, omni-channel, independent third-party ad monitoring platform that provides fair and impartial monitoring data, helping teams measure the actual conversion impact from different channels.
Which channels are currently integrated?: We have integrated with major advertising channels including ByteDance, Tencent, Baidu, Weibo, Xiaohongshu, Kuaishou, Huawei, and various app markets. More channels are being continuously added.

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